* Analytics Edge Desktop App

Early Access Trials Started: contact support@analyticsedge.com with feedback or assistance

Installation

SPECIAL INSTRUCTIONS DURING EARLY ACCESS

The early release currently contains connectors for Google Analytics, Google Ads and Google Search Console only. The rest of the connector are coming soon…

On a Windows PC, run the AppInstaller here:
https://www.analyticsedge.com/downloads/AnalyticsEdgeApp.appinstaller

Run the installer. The App should install and launch.

On a Mac, run the Package file here:
https://www.analyticsedge.com/downloads/AnalyticsEdgeApp-0.9.19.0.pkg

Run the installer. The App should install.


The Analytics Edge Desktop App is a standalone application that brings the capabilities of the Analytics Edge Add-in for Excel to Google Sheets and Excel files on both PC and Mac computers.

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* App Changelog

Most recent release listed first. Install latest release over previous release should update existing installation saved credentials and settings.

2023-05-25:  v0.9.20.0 – added Bing WebmasterTools and Microsoft Ads connectors.  Now only shows Google Sheets files and folders created with the App (Google permissions restriction).

2023-05-15:  v0.9.19.0 – fixed a problem preventing creation of new Google Sheets folders and files

2023-05-11:  v0.9.18.0 – properly handle internationalization for Google Sheets and user interface (date pickers)

2023-05-09:  v0.9.17.0 – general functionality patches

2023-04-29:  v0.9.16.0 – initial public release; Google Ads, Google Analytics, Google Search connectors only

 

* App Orientation

When you open a file, the App interface mimics a typical spreadsheet application, with a menu bar, a strip to display or edit cell contents, a worksheet display area, and a task pane area.

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* Bing Ads Help

To get started with the Bing Ads connector, just add an account, then make your queries! On the Analytics Edge ribbon bar, click the Bing Ads button and select the Accounts menu item.
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* Bing Webmaster Help

bingThe Bing Webmaster Tools Connector for Analytics Edge makes it possible to download data directly from the Bing Webmaster Tools API into Microsoft Excel. More

* Constant Contact Help

The Constant Contact Connector for Analytics Edge makes it possible to interact directly with the Constant Contact API, automating your downloads and updates. More

* Core Add-in Orientation

The Analytics Edge Add-in for Excel is designed to make it easier and a lot faster to create, edit, and refresh a custom Excel report. Like Excel, you can quickly get good value out of it, but the more you learn, the more value you can obtain. More

* Facebook Ads Help

ribbonTo get started with the Facebook Ads connector, just add an account, then make your queries! On the Analytics Edge ribbon bar, click the Facebook Ads button and select the Accounts menu item. More

* Facebook Insights Help

To get started with the Facebook Insights connector, just add an account, then make your queries! On the Analytics Edge ribbon bar, click the Facebook Insights button and select the Accounts menu item. More

* Google Ads Help

To get started with the Google Ads connector, just add an account, then make your queries! On the Analytics Edge ribbon bar, click the Google Ads button and select the Accounts menu item. More

* Google Analytics Help

To get started with the Google Analytics connector, just add an account, then make your queries! On the Analytics Edge ribbon bar, click the Google Analytics button (Free or Pro) and select the Accounts menu item. More

* Google Search Help

To get started with the Google Search Console connector, just add an account, then make your queries! On the Analytics Edge ribbon bar, click the Google Search button and select the Accounts menu item. More

* LinkedIn Ads Help

To get started with the LinkedIn Ads connector, add an account, then create a new Reports query. On the Analytics Edge ribbon bar, click the LinkedIn Ads button and select the Accounts menu item. More

* MailChimp Help

menuThe MailChimp Connector for Analytics Edge makes it easy to download your MailChimp campaign and list information into Microsoft Excel. More

* Mode: AE Macro

app-mode-macroWith this option, you can record a sequence of functions that can easily be edited and refreshed. Macros are created and edited using the Task Pane located to the right of the sheet. More

* Mode: Interactive

Choosing the Mode on the Analytics Edge ribbon lets you decide if you want a macro function or connector function to start an Analytics Edge Macro, a Quick Query, or simply run the function once (Interactive). More

* Mode: Quick Query

Available only for connector queries, selecting this option targets a new, refreshable query to be written to the selected worksheet/cell. After the query runs you will be presented with optional Quick Functions wizard. Intermediate results are visible in the ‘ᴁ Step Results’ worksheet behind the wizard. When you are ready, click the Write to Worksheet button to write the results to the originally selected worksheet/cell location. More

* Register the Core Add-in

Before you can use an Analytics Edge add-in, it needs to be registered. In Excel, on the Analytics Edge ribbon bar, click the License button.

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Account Information

This wizard (actually the bottom of the Constant Contact Accounts wizard) is used to get information about a Constant Contact account you have authorized. More

Accounts

The Google Ads Accounts wizard is used to add, refresh or delete saved accounts for use by the Google Ads connector. Click the Add Account button to start a new login sequence. An Account Login wizard will open, as well as a browser window should for you to log in to Google Ads. If the browser windows does not open, follow the instructions in section 1 of the Account Login wizard to start the login process.
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Accounts – Google Analytics

Use this wizard to log in to your Google Analytics account and authorize Analytics Edge to access your data. [Updated for the latest release of the connector 2019-10-18] More

Accounts – Google Search Console

For security reasons, Analytics Edge stores your account information on your computer, not in the workbooks. Accounts are stored using Reference names, and the queries use a Reference name to identify which account to use.

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Accounts – MailChimp

Use this Analytics Edge wizard to log into your MailChimp account. This authorizes the Analytics Edge MailChimp connector for access to your account data. More

Adding Connectors

Connectors are installed from inside the Add-in itself — in Excel, on the Analytics Edge ribbon bar, click the License button. All premium connectors are automatically licensed for 30 days, no payment required. More

Ads Reports (New)

This wizard for the Google Ads connector lets you make a query to the Google Ads API to download your data. [available in v3.0+] More

AdWords-to-Ads Conversion Help

The Google AdWords API will stop working April 27, 2022. All queries using that API must be converted to use the new Google Ads API. In Analytics Edge, there is a new Ads Report (vs the legacy AdWords Report) wizard. More

Analytics Reporting – Output

outputThe Output tab (available only in the Google Analytics Pro Connector) offers the ability to download direct to a CSV (comma-separated) file instead of returning the results to Excel. More

Analytics Reporting – Segments

segmentsThis Analytics Edge wizard is used to select a predefined Google Analytics segment from your account, or to define a dynamic one to be used solely for this query. More

Analytics Reporting – Sort

sortUse this Analytics Edge wizard to select the sort order to use for the query. Additionally, you can restrict the query to download a limited number of rows i.e. the top 10. More

Append

This Analytics Edge wizard makes it easy to merge two tables together, keeping all of the rows and columns of the original tables. More

Append

Append a previously saved table, or the contents of a worksheet in the same workbook, to the current table in memory. More

Arrange

This Analytics Edge wizard is used to rearrange and/or rename columns in a table. More

Attributions

This Analytics Edge wizard lets you pick different attribution windows for your Facebook Ads Insights query. More

Automations

automationsUse this Analytics Edge wizard to get a listing of the MailChimp Automations running in your account. More

Bulk Export

Use this Analytics Edge wizard to get a bulk export of the subscriber activity for a selected MailChimp campaign. More

Bulk Queries

The Bulk Query wizard in the GA Pro connector was created before Quick Queries were added to the Core Add-in. The purpose was to expose a user-editable query configuration worksheet so more-advanced users could edit individual query parameters manually. That functionality is now possible by using Quick Queries. The Bulk Query remains in the connector for backward compatibility. More

Bulk Queries – Segments

ga-bulk-segmentsThis Analytics Edge wizard is used to select a predefined Google Analytics segment from your account, or to define a dynamic one to be used solely for this query. More

Bulk Queries – Views

ga-bulk-viewsUse this Analytics Edge wizard to select the Login account to use for the query, plus the Account, Property, and View. More

Calculate

This Analytics Edge wizard lets you perform typical math calculations without formulas, including a number of series calculations across rows or down columns. More

Calculate

This Analytics Edge wizard lets you perform typical math calculations without using formulas, including a number of series calculations across rows or down columns. More

Campaign Details

get-a-campaignUse this Analytics Edge wizard to get details about a specific Constant Contact campaign. The campaign is identified by the campaign ID number. More

Campaigns

get-campaignsUse this wizard to get a list of the Constant Contact campaigns in the account. More

Campaigns

campaignsUse this Analytics Edge wizard to get information about all MailChimp campaigns, or about an individual campaign. More

Campaigns/Ads Tab

Use this Analytics Edge wizard to select one of your saved logins, and the Facebook Ad Account, Campaign, Ad Set, or Ad you want to use for this query. More

Columns Tab

This Analytics Edge wizard lets you select the Facebook Ads Insights metrics you want. More

Combine

This Analytics Edge wizard is used to combine two sets of data, merging the values from a worksheet or previously named table. More

Combine

Combine two sets of data, merging the values from a worksheet or previously named table. This is generally used with two similar data sets, totalling the numbers, retaining the most recent date, and/or preserving a list of category values. More

Comment

Create a comment in the current macro. Comments are entered for documentation purposes and have no other function. More

Compare

This Analytics Edge wizard is used to compare the current table with another, computing the difference between matching rows. More

Contact Details

get-contactUse this wizard to get details about a specific contact in your Constant Contact account. More

Convert

This Analytics Edge wizard is used to convert columns from one data type (text, number, or date) into another. It can also convert to a variant of the same type, like converting dates to first of the month. More