Analytics Edge Help Documentation

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Popular Articles

Demystifying the metrics and improving your analysis

Free Reports

Free workbooks that you can use as-is or modify as needed

Function Wizards (Add-in/App)

Detailed guides to the Analytics Edge function wizards

Product Help: Analytics Edge Add-in for Excel | Analytics Edge Desktop App

Connectors: Google Analytics | Google Search | Google Ads | Google BigQuery
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Popular Articles

Featured: Exporting Universal Analytics Data
Check out the new Analytics Edge Desktop App while exporting your Google Analytics data!

New: Google Analytics 4 content

Building a Marketing Dashboard

Don’t be afraid of starting with an empty worksheet! Building a professional-looking report in Excel is easy with this simple step-by-step guide.

Creating an Excel Dashboard Widget

Creating a dashboard widget in Excel can be quite simple – it’s really just a matter of downloading the right data and some quick formatting techniques.

Misunderstood Metrics Series

Analytics reports are full of numbers with simple names like ‘sessions’ and ‘users’, but behind the scenes, things are not so simple.

SEO Summary Report

This free report summarizes your website’s appearance in search, showing the distribution of the # of keywords, impressions and clicks by position.