Misunderstood Metrics: Bounce Rate
What is bounce rate in Google Analytics? Is higher or lower better? What is typical?
Creating an Excel Dashboard Widget
Creating a dashboard in Excel can be quite simple – layout is your challenge
Removing Google Analytics Spam
Finally: a proven working solution with complete filter expressions.
Measuring Time On (Bounce) Page
A technique to measure actual time on page that simplifies reporting.
Email-enabled Monthly PDF Report
Let the Analytics Edge Core Add-in automate your your monthly reporting. This free report can even send PDF versions by email.
how to | google analytics | report
Misunderstood Metrics: Time on Page / Session Duration
Custom reporting in Google Analytics can create some confusing results because the metrics aren’t always what you think they are.
article | google analytics | report
Demystifying the metrics and improving your analysis
Free workbooks that you can use as-is or modify as needed
Instructional articles to get the most out of Analytics Edge
Detailed guides to the Analytics Edge function wizards
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Building a Marketing Dashboard
Don’t be afraid of starting with an empty worksheet! Building a professional-looking report in Excel is easy with this simply guide.
how to | google analytics | report
Analytics Edge Add-in for Excel Orientation
Report automation without programming, the Add-in for Excel is designed to make it easier (and a lot faster) to refresh an Excel report.
how to | google analytics | functions