With interactive Excel features and conditional formatting, you can easily switch between 9 different dimensions and visualize the top key traffic source segments.
Interactive dimensions include: Source/Medium, Medium, Source, Referral Path, Campaign, Social Network, Landing Page, Visitor Type, and the Count of Sessions (visit frequency). Metrics are presented for easy reading, with rates in percent, and times in hours:minutes:seconds format. The main chart is based on an Excel pivot table, allowing you to filter which items are included.
Requires: Analytics Edge Basic, Standard, or Core Add-in with Google Analytics connector
Download the workbook: GoogleAnalytics-AquisitionAllTraffic-4-0.xlsx (Revenue metrics)