Google Analytics: Returning Users

This free Excel workbook gives you a full 12 month view into the number of returning users on your website, along with a breakdown by the channels they used to reach your site. 

Returning Users are highly desirable for the increased engagement and conversions they bring, so understanding how many you have and how they get to your site is critical. This report makes it easy to see a full year of traffic analysis.

Learn more about New vs Returning Visitors and how to build this report.

Requires: Analytics Edge Basic, Standard, or Core Add-in with Google Analytics connector
Download the workbook: GoogleAnalytics-ReturningUsers-1-0.xlsx