Tag Archives: Moz

Moz Accounts

accountUse this Analytics Edge wizard to enter your Moz account credentials. Using the Mozscape API requires that you get an Access ID and Secret Key associated with your Moz community login. Get them from here: http://apiwiki.moz.com/create-and-manage-your-account

Note that the name you enter for your account is reference only, and appears in the listing and drop-down selectors in other Analytics Edge wizards, so use a meaningful name.

One of your accounts can be identified as the Default account to use, which makes it easier to build generic queries and template workbooks.

 

Anchor Text

anchor-text-1This Analytics Edge wizard returns information about anchor text for inbound links.  [Paid Moz API access required]

Enter the link URL (e.g. moz.com/blog) and select the scope and filter options. If you want more than the default 25 rows, enter a limit number.

You can get the URL from a worksheet cell by clicking the button and selecting the cell.

anchor-text-2On the Fields tab, select the fields desired from the Link section.

Metrics can be added by double-clicking in the list, or by selecting and clicking the >> button. Drag-and-drop to reorder the list of selected metrics.

Top Pages

top-pages-1

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This Analytics Edge wizard returns metrics for many URLs on a subdomain you specify. [Paid Moz API access required]

Enter the link URL (e.g. moz.com/blog) and select the sort and filter options.If you want more than the default 25 rows, enter a limit number.

You can get the URL from a worksheet cell by clicking the button and selecting the cell.

top-pages-2

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On the Fields tab, select the fields desired from the left side list.

Metrics can be added by double-clicking in the list, or by selecting and clicking the >> button. Drag-and-drop to reorder the list of selected metrics.

Link Metrics

link-metrics-2

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This Analytics Edge wizard returns information about links between a target URL and other pages and domains. Parameters let you receive a wide array or a narrow subset of results, with multiple options for how results are sorted. 

Enter the link URL (e.g. moz.com/blog) and select the scope and sorting options. Select a filter if desired. If you want more than the default 25 rows, enter a limit number.

You can get the URL from a worksheet cell by clicking the button and selecting the cell.

link-metrics-2

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On the Fields tab, select the fields desired from the Source, Links and Target sections.

Metrics can be added by double-clicking in the list, or by selecting and clicking the >> button. Drag-and-drop to reorder the list of selected metrics.

Url Metrics

url-metrics

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This Analytics Edge wizard returns metrics for a URL or set of URLs you specify. Specify which metrics to return (e.g. moz.com/blog) and select the metrics from the list.

Metrics can be added by double-clicking in the list, or by selecting and clicking the >> button. Drag-and-drop to reorder the list of selected metrics.

You can also get the URLs from a worksheet cell range, by clicking the button and selecting the range.

* Moz Connector Help

moz-menuThe Moz Connector for Analytics Edge makes it easy to automate downloads from Moz directly into Microsoft Excel.

Before you can make a query, you must log in through the Accounts wizard.

The connector is available from both the free Analytics Edge Basic Add-in and the powerful Analytics Edge Core Add-in.

 

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